Oversees the company’s marketing campaigns, develops and executes communication concepts and marketing strategies for the company. Create demand for products through effective messaging and marketing programs. Gather information to determine potential sales of products. Gathers information on competitors, prices, sales, and methods of marketing and distribution. Employ search marketing tactics, analyze web metrics, and develop recommendations to increase sales and visibility to target markets. Plans, prepares, assess and coordinate costing and pricing of product and menu items and discuss details with respective Managers.